webPOS 4.0
Gift
Cards
Gift cards (vouchers) are a modern way to increase sales and attract new customers.
They act as electronic or paper payment instruments that can be used for future purchases in your store.
They’re a convenient gift for customers and an effective marketing tool for retailers — every card means not only a sale today, but also a chance to gain a new loyal customer who might not have known your brand before.
Sell Gift Cards Directly in webPOS 4.0
The webPOS 4.0 system allows you to sell gift cards directly from the application — quickly, without using external tools.
You can perform:
- a single sale of a card with a selected value, or
- a bulk sale (e.g. 100 cards worth 100 PLN each).
For bulk sales, the system automatically generates unique card codes that can be:
- printed in the store,
- sent via email, or
- shared electronically (as a PDF or QR code).
This makes it easy to organize promotional campaigns, holiday offers, or corporate programs for business partners.
Flexible Sales and Accounting Rules
Gift cards in webPOS 4.0 are fully compliant with accounting and company policy requirements.
You can sell cards using:
- the “ZW” tax rate,
- the 23% VAT rate, or
- as a cash receipt (“kwit kasowy”).
Each option can be configured to comply with local accounting standards and business rules.
Attract New Customers
Gift cards are more than just another payment method — they’re a way to gain new customers.
They often end up in the hands of people who have never visited your store before.
This makes each card both an advertisement and a source of real value.
The recipient of a gift card often:
- discovers your brand for the first time,
- visits your store to redeem it, and
- ends up spending more than the card’s value.
Thus, gift cards generate revenue not only at the moment of sale but also by increasing the value of future transactions and building customer loyalty.